Automation Behind the Scenes. Craftsmanship on Stage.

Nahaufnahme der Schaerer Kaffeemaschine beim Aufschäumen von Milch in einem Edelstahlkännchen. Daneben steht eine Tasse mit frisch zubereitetem Espresso.

Espresso brewing and milk frothing with the Schaerer Coffee Soul 2-Step.

A fully automatic coffee machine playing the leading role in a latte art championship? Just a few years ago, this would have been unthinkable. Today, However, it is a reality. The German Latte Art Championship of the Specialty Coffee Association (SCA) Germany has a new equipment partner: SEB Professional Beverage Germany will provide the Schaerer Coffee Soul 2-step for the upcoming competition. This partnership highlights the increasing acceptance of hybrid concepts within the speciality coffee community. The fully automatic technology ensures espresso consistency and quality, allowing baristas to focus on their latte art craftsmanship.

Seitenansicht der Schaerer Coffee Soul 2-Step mit rotem SCA-Design auf der linken Seitenverkleidung.

Schaerer Coffee Soul 2-Step featuring a distinctive design created by Swiss artist Paula Troxler

From practical test to competition machine

The partnership began with a practical test in the SEB Professional Beverage showroom. SCA Germany representatives assessed the Schaerer Coffee Soul 2-step against the criteria that a competition machine must meet.

For participants, the German competition is about more than just winning the national title. The winner of the German Latte Art Championship will represent Germany at the SCA World Latte Art Championship.

Schaerer has been a well-established brand in the professional barista segment internationally for years. The brand is the main equipment supplier to a large coffee shop chain in China, among others. Its collaboration with SCA Germany further strengthens this position, demonstrating that fully automatic machines such as the Schaerer Coffee Soul 2-step have also become popular within the German barista community.

Michael Fritsch, Event Coordinator at SCA Germany

The

specialty

coffee

scene

continues

evolve

while

staying

true

craft

skills.

The

Schaerer

Coffee

Soul

2-Step

combines

consistent

quality

with

the

freedom

baristas

need

create.

Participants

can

also

practise

the

showrooms

beforehand,

giving

them

ideal

conditions

prepare.

Why the Coffee Soul is the right fit for the competition

In its “2-step” configuration, the Schaerer Coffee Soul deliberately does without an automatic milk system. As a championship machine, it is equipped with the Powersteam steam wand. It brews espresso fully automatically to a consistent standard, so participants can concentrate entirely on the perfect texture of the milk foam.

This method of preparation is gaining popularity. Many coffee shops in international markets have long been working according to this principle because it meets their own requirements and their guests’ expectations. The latte art is poured by hand while the espresso is produced by the fully automatic coffee machine. As the new competition machine, the Schaerer Coffee Soul 2-step demonstrates that craftsmanship, precision, and technical excellence go hand in hand.

“The championship demonstrates that automation and craftsmanship are not mutually exclusive but reinforce one another. Automation works behind the scenes, while the stage belongs to latte art artists.”

Axel Fähnle, Head of MarketingSEB Professional Beverage Germany

Lächelnde Barista in einer weissen Bluse und dunklen Schürze reicht einem Gast in einem Café eine Tasse Kaffee über die Theke.

Support and exchange among peers

The partnership has been planned for an initial period of one year, beginning well before the actual competition. Anyone who qualifies for the German Championship can train on the competition machine at SEB Professional showrooms in Hamburg, Düsseldorf, Frankfurt and Berlin, and discuss ideas with SEB Professional Beverage Germany's coffee experts.

For the Schaerer brand, supporting the speciality coffee community means more than just providing machines. It also means supporting baristas on their journey to the top.

“Within this partnership, we go beyond supplying machines. We share our beverage expertise to inspire and support baristas, while learning from those who push our machines to their limits.”

Axel Fähnle, Head of MarketingSEB Professional Beverage Germany

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